Hertz Global Holdings, a prominent global rental car company, has announced the appointment of Scott M. Haralson as Chief Financial Officer. "His deep expertise in financial management and leveraging the capital markets to drive business transformation will be invaluable to Hertz as we rotate our fleet, deliver operational excellence, build greater cost discipline and undertake other key initiatives to improve our financial performance", stated Hertz CEO Gil West.
Haralson brings more than 25 years of experience in corporate finance and leadership within the transportation sector to the role. His expertise spans capital markets and funding, capital budgeting, strategic planning, forecasting, financial planning and analysis, cost management, and treasury and liquidity management. The Hertz, Dollar, and Thrifty vehicle rental brands are operated by Hertz Global Holdings in North America, Europe, the Caribbean, Latin America, Africa, the Middle East, Asia, Australia, and New Zealand. Hertz Corporation, a subsidiary of Hertz Global Holdings, is a global leader in vehicle rental services and is widely recognized by the Hertz brand. In addition to its core brands, the company also manages Hertz Car Sales, Hertz 24/7 car-sharing enterprise, and the Firefly vehicle rental brand.
