Nielsen, a company specializing in audience measurement and analytics, has appointed Jessica Holscott as its new Chief Financial Officer. With over 20 years of financial leadership experience, Holscott most recently served as CFO of Spotter, a creator-focused company. In her new role, she will be responsible for overseeing Nielsen’s global financial activities, including financial planning and analysis, tax, controllership, internal audit, and treasury, which will be crucial in supporting the company’s continued growth. Karthik Rao, Nielsen's CEO, expressed confidence in Jessica’s ability to guide the company through this period of innovation. "Jessica’s strategic vision and expertise will be essential as Nielsen continues to lead in TV and streaming TV data measurement," he said. As the company expands its ad tech offerings and enhances its position in the market, her leadership will play a critical role in ensuring continued success.
Before joining Nielsen, Holscott held several senior financial positions, including CFO and EVP at Warner Media, where she oversaw financial operations across Warner Bros., HBO, and Turner Networks. Her experience also extends to investor relations, having led efforts at both Time Warner and Aptiv. Holscott’s career began at General Electric, where she rose through the ranks from corporate audit to Chief of Staff to the Vice Chairman and CFO. She expressed her excitement about joining Nielsen, emphasizing her enthusiasm for the company’s continued innovation and its leadership in audience measurement.














