AppFolio, a technology firm focused on the real estate sector, has named Tim Eaton as its new Chief Financial Officer. Eaton’s appointment follows his role as Interim CFO since October 2024. Since joining AppFolio in 2020, he has held several leadership roles, including Chief of Staff to the CEO. Before AppFolio, Eaton gained experience at Visa, Google, and Goldman Sachs in financial and operational roles. He holds an MBA from the Wharton School at the University of Pennsylvania and a bachelor’s degree in business management from Brigham Young University. He is also a CFA charterholder.
CEO Shane Trigg expressed confidence in Eaton’s leadership, stating, “Tim’s appointment reflects his impactful leadership in positioning AppFolio for long-term growth and success.” Eaton, in response, emphasized his commitment to the company’s goals and values. “AppFolio’s future is bright, and I am deeply proud to be part of an organization that values continuous innovation, close customer partnerships, and building trust every day,” he said. He added that he is honored to take on the CFO role and looks forward to working with the team to support the company’s growth.














